End to end business strategy
Early stage startup in the drone technology space with best in class value proposition
INDUSTRY: DRONE TECH
THE ORGANISATION
Early stage startup in the drone technology space with best in class value proposition
OBJECTIVE OF THE ENGAGEMENT:
The quora of vlogging, 1TAM was aimed at spotlight hungry teens and was ready for a global launch.
The organisation was facing challenges on multiple fronts:
- Clear business model
- Generate cash flow from business operations
- Attract & retain talent in a nascent fragmented industry
- Scale up operations with quality & safety
- Contractual obligations stifling organisational agility & ability to sustain & grow business
CLIENT RESULTS
10X
GROWTH IN REVENUE YOY IN THE FIRST 2 YEARS.- Expansion to 3 lines of business
- Order pipeline for upcoming 12 months
- Financial health & ability to sustain business through internal operations & organic scale for coming 3 years
12
MONTHS OF SALES PIPELINE- Healthy cash flow through business operations
- Regulatory compliances
- Investment in innovative products & research
- Fast emerging recognition for best in class services
- Global interest for partnerships
APPROACH FRAMEWORK
Bizwize followed a multi functional approach across:
PEOPLE
- Building the core team with relevant capabilities
- Facilitating individual and the team scale up by identifying strengths and people processes
- Revamp Organization structure
OPERATIONS
- Build operational rigor to achieve business objectives
- Build governance rigor to drive execution & co-ordination
FINANCIALS
- Streamline financial & regulatory process
- Bring client regulatory requirements to no delinquency
- Renegotiate binding contracts and terms
MARKETING
- Redefine the brand language to position as a global brand
- Upskilling team for social media engagement
- Lead generation for drone training using performance marketing channels
